It can be frustrating to open your website in the browser just to find that it has been taken down by the hackers. Once a site is hacked, it can quickly affect its position on the search engine. After all the hard work and time you spent on your website, you don’t want hackers to come to your website and mess with it. To protect your site from cyber attacks, you should start taking the necessary steps to enhance its …
It’s no secret that the future of business is on the Internet. As the biggest online stores like Amazon and eBay are being joined by hundreds of thousands of smaller players that are selling a variety of goods and services through their virtual stores, it’s no surprise that eMarketer predicts double-digit growth to continue through 2020, when sales surpass $4 trillion. If you are still doing most of your business through a brick-and-mortar store then now is as good a …
Tom Hulme, the formerly design director at IDEO, during his speech at TED on “What Walkways Teach Us About Design”, stated that it is possible to evaluate the design decision only after seeing its use in real life. In this sense, the main focus should be on the empathy to users and not the beauty of the idea. Any theoretical decision could look folded on the paper, but in order to understand what users really want, it is better to …
Taking precautionary measures instead of reacting to things is always a better idea. This term is also applicable to the technical business like the SEO. The only way you can take precautionary measures for the SEO is to develop a website according to all the SEO parameters. SEO is possible to do on every website by using all the common practices that the SEO people use. But it is always better to develop a site in a way that it …
If you are looking for a fast and powerful interface, you can choose the best Notebook with a reliable brand which can be a perfect match with your business requirements. There are some basic things that you can keep in mind while choosing an ideal notebook in a professional way. Buy which is easily available in the market. It is a mid-range product suitable for students as well as offices. It is easy to use and carry that lets you …
Most websites nowadays incorporate video content in some form or other due to how appealing and effective it can be. However, what many people fail to appreciate is that videos are a very unique form of content, and when you publish them on a site, it is necessary to both optimize the website for video – and optimize the video for the website. Optimize Videos for Websites To optimize videos for websites mainly involves ensuring the video format and settings …
SQL is the popular user abbreviation for the Structured query language. This is the language for relational databases. A number of database platforms employ SQL. However, every platform will have to choose the exact SQL to employ. This is where the variations make a difference. The syntax for two different database platforms, Microsoft SQL and MySQL, are different. These are the two most popular database platforms in the word of the web today. Of course, you have to remember that, once …
When you take a closer look at the principles of inbound marketing, it is a complete mechanism that engages your prospects right from the first touch point to the stage where they become your brand advocates. With every stage of the buyer’s journey, you must deal with utmost precision as you empower your prospects with the right message wrapped in the most engaging user experience. In addition to serving the right information for your prospects, inbound is also about how …
Storytelling is a treasured art. It goes back centuries as an ancient form of communication. It will always serve to entertain, inform, and educate mass audiences. Doesn’t it follow that this form of communication—written or verbal—should be used for promoting your products, services, and brand? If you want to be a highly successful business, using storytelling in your content is the key to success. The beautify of using storytelling marketing is that it’s so simple. Glenn Conradt, vice president of …
So, you have an eCommerce website, and obviously, your main aim is to dial up your sales and get traction on each and every product page of yours. But is that really happening? Guess not. Because what is really happening is that when a visitor visits your site, he or she wanders around a lot on different pages, without generally making up his mind for his for final purchase of the product. Are we right? Well, this is because you …