HP reveals plans to eliminate up to 6,000 positions as Apple reduces its sales workforce amid ongoing tech industry layoffs

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Tech Industry Faces Unprecedented Layoff Wave

This week, a significant wave of layoffs engulfed the technology sector, impacting tens of thousands of professionals. Industry giants such as Apple and HP have publicly revealed their intentions to reduce workforce numbers considerably.

On November 25, HP Inc., headquartered in Palo Alto, announced that it plans to eliminate between 4,000 and 6,000 positions globally by the year 2028.

This decision aligns with the company’s overarching strategy to streamline operations and harness artificial intelligence to accelerate product development, amplify productivity, and elevate customer satisfaction.

During a media briefing, HP’s CEO, Enrique Lores, indicated that departments focused on product development, internal operations, and customer support would bear the brunt of these layoffs.

He highlighted the projected savings of approximately $1 billion in gross run rate over the next three years. Earlier in the year, HP had already terminated over 2,000 employees as part of a broader restructuring initiative.

Apple’s Strategic Realignment

Concurrent with HP’s announcements, Apple Inc. boldly streamlined its operations by eliminating numerous sales roles aimed at refining product offerings for enterprises, educational institutions, and government bodies.

The most recent layoffs impacted account managers and personnel responsible for Apple’s briefing centers, which are pivotal for institutional meetings and product demonstrations. A report from Bloomberg confirmed the reshuffle, suggesting the company aims to tighten its customer engagement.

Affected employees were informed of their job losses over the past weeks. Although Apple has not disclosed the precise figure of impacted individuals, the reductions within the sales organization have been significant.

This follows a prior instance in which the tech titan had cut approximately 20 positions across its Australia and New Zealand teams.

Context of Apple’s Volatile Job Cuts

These developments arise despite a recent surge in Apple’s revenues, which are projected to reach $140 billion in sales for the December quarter. Notably, Apple recently achieved a market capitalization exceeding $4 trillion, becoming the third major technology company to cross this threshold.

Internally, the layoffs are being framed as a strategic maneuver to refine sales teams and minimize role overlaps. Nevertheless, speculation surrounds the broader intent of transitioning sales to third-party resellers, a move that is expected to mitigate internal payroll costs.

It is essential to distinguish Apple’s approach from other tech giants. Unlike Google, Amazon, or Meta, Apple generally considers layoffs a last resort and infrequently announces large-scale job reductions.

Broader Industry Trends

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According to the layoff. fyi, October alone saw 21 companies part ways with upwards of 18,510 employees. Amazon, for instance, is poised to cut more than 14,000 corporate positions as it significantly invests in artificial intelligence.

This marks the most extensive corporate layoffs in Amazon’s history, aimed at creating a more agile and efficient operational structure.

As of November, 20 tech companies have laid off 4,545 employees. Dominating this month’s cuts is chip-design software firm Synopsys, which removed about 2,000 workers—approximately 10% of its total workforce.

Regulatory filings indicate that this workforce reduction aims to shift investments towards more lucrative growth opportunities. Overall, 2023 has already seen 1,114,124 employees lose their jobs across 237 tech companies.

Source link: Indianexpress.com.

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