With the field of eCommerce exploding and companies trying to do their best to keep up, it is vital to measure your success. It is one thing to develop and implement a plan and quite another thing to track your results. If you want to really find out if your online marketing campaign is working then you need email statistics and other hard numbers that show you how successful your plan is. Read further to find out how to let …
The emergence of eCommerce websites has been no less than an industrial revolution. It has not only transformed the way consumers shop but has also opened up a world of possibilities for the businesses which couldn’t expand due to limited reach. If you are running an eCommerce business yourself, you already know about this side of the coin. But what about the other side? Like any other business model, eCommerce also has its own set of drawbacks. And while most …
The thin line between PPC success and failure is your PPC strategy or lack of the same thereof. Here are a few actionable tips to create a good strategy. 65% percent of customers will click on Google ads when they are shopping online. Bad news content bloggers… this is why ads have been showing in the top three positions on Google. This also explains why every marketer wants a piece of the pie that is PPC (wiki). However, without a good …
Do you have that “I don’t know this was possible” moments when you check out new gadgets? Well, this is surely the gift of technology! The gadgets present in the market today work on concepts that seemed totally impossible decades ago. Technology has played a pivotal role in bringing this change. Every day, some new gadget is entering the market, delighting users and giving them a new discovery experience. The scores of cool gadgets adorning every person’s life and home …
The wave of advanced technologies brings unprecedented opportunities for businesses and society. The emergence of the Internet of Things (IoT) represents a pioneering transformation in the field of information technology (IT) and digitization. These developments can improve & elevate a business environment to generate higher profit margins. IoT has the potential to bring a major transformation in business models, change competitive forces of several industries, and reduce time-to-market for a variety of products or services. While IoT promises several real-time …
The only thought most people have when creating content for their sites is to have reached a wide audience. Truly, the content must be unique- informative and easy-to-read. However, a lot of people do not give much attention to the channels that could facilitate the content to reach as many people as possible. See, social media is such a great channel. It can actually help a lot in promoting your content. Here, you not only let it known to your …
The desire for machines that will simplify the tedious tasks of everyday life has been around for more than anyone can remember. In fact, in the 15th century, Leonardo da Vinci designed a robotic knight, based on his studies on the human body. Now, 6 centuries later, the world finally has the technology and knowledge to build such robots. But there is still more to be done before every household will have a robot to do the chores, run errands …
Going cashless has never been easier because of the onset of digitization. Carrying cash around everywhere seems like a drag and not to mention the security concerns. This is where eWallet drops in, the e-payment methods are safe, completely secure and much faster than conventional transactions. With eWallets, one has complete peace of mind as they don’t have to carry or collect hefty sums of money. During the past few years, numerous eWallet apps have surfaced and every app has …
Smartening up one’s life is no longer a big deal in today’s times. Whoever said acting and behaving smartly is all that’s required, stands mistaken. The future wants smartness at every possible domain on earth. And not being blessed with smartness or razor-sharp intelligence is not to be looked down upon. But the present times demand smart work… smart execution… smart tactics. Man has worked relentlessly to grasp technology and let’s not deny, he has emerged successful, at least partially. …
It is a fact that it is troublesome to move around the city at the best of times; however, individuals having mobility issues can resemble an obstacle course and a maze wrapped into one. As per the survey of the UK national travel, individuals having mobility issues took 39% fewer trips as compared to those with no issues of mobility in 2017. However, numbers tend to change because devices, mobility solutions and structures of the cities are constantly evolving. To …