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3 Reasons Why Digital Marketers Should Not Ignore Gamification

Providing your brand with an immersive, appealing, and interesting experience will help buyers remember your brand, which is the primary advantage of gamification and gamified marketing activities. Any company or industry can use this marketing strategy, one of the most authentic ways to brand and convey information to users with creativity. Gamification is universally acknowledged as an excellent marketing strategy. Humans are innate to enjoy games and brands that can incorporate Gamification into their consumer engagement benefit. From a business …

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Understanding the Different Types of Digital Marketing

Strictly brick-and-mortar or completely digital, modern businesses without a strong online presence border being invisible to their audience. COVID-19 caused global shutdowns, forcing people and businesses to communicate and collaborate digitally. Trips to grocery stores were replaced by online shopping, online classes replaced on-site classes, and digital marketing became the primary approach for most brands. With help from digital marketing, business across various industries can generate desired results in terms of engagement, conversion, and lead generation. But to get to …

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Ready to Redesign Your Logo? Here’s How Big Brands Did It

A compelling logo impacts your business strongly. And if it doesn’t serve the purpose, brands don’t hesitate to revamp their logos. Redesign a logo is a daunting process. But if you want it to aligns with the changes or expansion of your company, you won’t regret the extensive process. The idea of revamping your logo might be confusing. You can consider famous brands such as Taco Bell, Uber, and Instagram and observe the modifications they have made in their logos. …

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What You Should Know About AWS Cloud Security Issues

According to Statista, there are 4.66 billion active users of the internet worldwide. Meanwhile, Amazon, the largest online selling platform in the world, has 1.1 million active sellers as of 2019. Since the dawn of the digital age, it’s easy to assume that everyone has their fair share of data on the World Wide Web, which can be a scary thought. So, can you imagine just how much information there, online? While data online and on Amazon can be quite …

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9 Ways to Enhance Your Wireless Connectivity at the Office

Office facilities require constant access to online platforms and tools. Your business is no exception. When it comes to improving office productivity and reducing downtime, you need reliable wireless network connectivity that keeps everyone connected. Then again, you can’t always expect wireless devices and networks to function properly. If your facility manages more than 50 employees with their own workstations, the high bandwidth demand could lead to drops in connectivity. In such cases, the solution doesn’t call for added bandwidth. …

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How to Make Money with Affiliate Marketing While You Sleep?

Affiliate business has become a buzzword. It is applied for mutual promotion by both big companies and ordinary people who actively use this method of passive earnings. They can calmly drink coffee in the kitchen on Monday morning, not being in a hurry to the office, while their bank account is being funded. But how exactly does an affiliate partnership work? Where to start and how to make money on affiliate marketing? What is the affiliate marketing average income? We …

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Website Maintenance Checklist to Avoid Technical Glitches

A website is a collection of web pages that are accessible on the Internet. A website can also be called an online site, which you might use to refer to the same thing. Web sites can include HTML text with images and other media files, or they may consist only of text files – it depends on what the website is for. Why website maintenance is important? Website maintenance is an essential part of website running. When you do not …

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Healthy Opens for Wealthy Email Campaigns (Infographic)

There are many reasons why certain emails get ignored or deleted before being read. One is that they look too spammy and people don’t want to click on them because they think they’re just getting more spam. There are some easy ways to increase your email open rates and get more people to read your emails. It becomes important because the way you present your message can affect its response rate. What is an Open Rate? An email’s open rate …

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Google is Working on its own Blockchain Technology

Google is known not just for being the number 1 search behemoth in the world. They also like to discover the newest technological heights where no human being has ever set foot. Just think of their self-driving car project Waymo or Loon, an initiative to send tennis-court size balloons into the stratosphere to provide an Internet connection. No wonder that they have long been exploring the opportunities that blockchains might bring. Turns out, Google has its fingers in many blockchain …

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Tech Solutions for a Better Remote Work Experience

Remote work looks like it is here to stay indefinitely. Companies across all industries tend to have mixed feelings about this, with some preferring a return to pre-pandemic office life as soon as possible, while others are more open to permanent remote working arrangements. Employees are typically the stakeholders most eager to continue working remotely, thanks to the considerable freedom and flexibility it offers. Remote work, however, is not without its downsides, both for employers and employees, and having a …

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