Collaborative Venture: Behavioral Labs Inc. Partners with Samsung Electronics America
CANTON, Ohio, Jan. 08, 2026 (GLOBE NEWSWIRE) — Behavioral Labs Inc. (BLINC) has forged a strategic alliance with Samsung Electronics America, Inc. to pioneer innovative software solutions aimed at enhancing Samsung’s Visual eXperience Transformation (VXT).
This partnership amalgamates Samsung’s unparalleled display technology with BLINC’s avant-garde software capabilities, resulting in robust, intuitive, and scalable digital signage solutions tailored for a wide array of industries.
The inaugural project is the rollout of Utilix, a sophisticated, rule-based content management instrument that enables brands to seamlessly craft, implement, and oversee extensive digital signage across a multitude of screens.
Utilix equips brands with the tools to generate multifaceted, data-driven content that adjusts to fluctuating variables such as the time of day, audience demographics, and promotional priorities, ensuring the appropriate message reaches the appropriate audience at the optimal moment.
“Samsung stands as a vanguard in the digital signage domain, and we take pride in our collaboration to realize Utilix,” remarked Jarrett Nasca, CEO of Behavioral Labs Inc.
“Our partnership synthesizes Samsung’s premier display technology with BLINC’s dynamic software framework, culminating in a potent solution that fosters deeper, more engaging connections between brands and their audiences.”
The proliferation of digital signage is revolutionizing corporate communication methodologies. In the culinary sector, digital menu boards frequently constitute the initial point of contact for patrons, showcasing tantalizing food visuals, daily specials, and enticing offers that elevate both aesthetics and customer experience.
In retail environments, digital displays act as storytellers for brands, accentuating products, promotions, and personalized messaging that captivate attention and drive conversions.
This evolution in digital signage signifies a paradigmatic shift towards adaptable communication that harmonizes visual appeal with data-driven intelligence.
“With VXT, Samsung endeavored to transform digital content management for our partners and clientele,” noted Heather Gramcko, Head of Services & Solutions Product Marketing, Display Division, Samsung Electronics America.
“Our partnership with BLINC permits us to extend those parameters. Utilix introduces adaptable and user-friendly content management features that facilitate compelling digital experiences on Samsung’s top-tier hardware.”
The alliance between Samsung and BLINC signifies a pivotal advancement in the landscape of digital signage, empowering brands to transcend traditional static displays and cultivate immersive, data-informed visual environments.
Behavioral Labs Inc. (BLINC) specializes in the development of intelligent software solutions that marry behavioral science, data analytics, and creative technology, enabling brands to deliver deeply personalized, dynamic, and impactful digital experiences.
Headquartered in Englewood Cliffs, N.J., Samsung Electronics America, Inc. (SEA) operates as a leading entity in mobile technologies, consumer electronics, home appliances, and enterprise solutions.
For over forty years, Samsung has propelled innovation, economic development, and workforce opportunities across the United States, having invested more than $100 billion and employing over 20,000 individuals nationwide.
By integrating an extensive portfolio of products, services, and AI-driven technologies, Samsung is crafting smarter, sustainable, and interconnected experiences that empower individuals to enhance their lives.
SEA is a wholly owned subsidiary of Samsung Electronics Co., Ltd. For further information, visit Samsung.com. For the latest updates, explore news.samsung.com/us.
Source link: Manilatimes.net.
