DURHAM, N.C., Nov. 12, 2025 /PRNewswire/
Spreedly, an eminent player in the realm of open payments, has officially embraced Brazil’s Pix Automático and NuPay through its collaboration with EBANX, a prominent technology firm specializing in payment solutions for burgeoning markets.
This strategic alliance equips merchants with instantaneous access to two of Brazil’s most revolutionary payment methodologies via a single integration.
As a result, Spreedly’s global merchant base is poised to expand its reach, delving into Brazil’s substantial e-commerce landscape, which is estimated at a staggering $378 billion, according to insights from Payments and Commerce Market Intelligence (PCMI).
As Brazil continues to spearhead innovations in global payments, the Pix system, which facilitates instantaneous transactions, is projected to handle an astounding US$5.3 trillion annually by 2024, surpassing credit card transactions for online purchases by 2025, as reported by PCMI.
The intricacies and expenses associated with the adoption of Pix Automático and NuPay—which cater to recurring and installment payments—have historically posed challenges. Each local payment service provider (PSP) tends to roll out features at disparate intervals.
Spreedly’s open payments infrastructure mitigates these complexities by granting merchants immediate access to Pix Automático and NuPay, all without the need for extensive custom integrations or adherence to a single provider.
In addition to these innovations, Spreedly’s partnership with EBANX enables merchants to sell to Brazilian consumers using various payment methods, including credit and debit cards, Pix for individual transactions, MercadoPago for e-wallets, and Boleto Bancário for cash-based transactions.
Consequently, Spreedly now encompasses nearly the entirety of payment options in Brazilian e-commerce, which is not only the largest market in Latin America but also one of the most rapidly expanding digital markets globally.
Significance of This Initiative
- US$30B+ opportunity: Pix Automático is anticipated to achieve over US$30 billion in its initial two years, as stated in the PCMI’s EBANX report.
- Widespread adoption: More than 90% of Brazilian adults utilize Pix, while approximately 60 million individuals lack credit cards, emphasizing the necessity for instant and inclusive payment solutions.
- Market scope: PCMI appraises Brazil’s e-commerce volume at US$378 billion for the year 2025.
“Brazil stands as one of the most vibrant payment ecosystems globally,” remarked Peter Dougherty, President of Spreedly.
This partnership with EBANX exemplifies our commitment to open payments—facilitating quicker access for merchants to local innovations like Pix Automático and NuPay without the encumbrance of tailored integrations or provider confinement.
It perfectly illustrates how Spreedly’s platform fosters global flexibility, choice, and scalability.
“At EBANX, our mission is to enable global merchants to flourish in emerging markets while respecting and aligning with local financial customs,” added Daniel Kornitzer, VP of Global Partnerships at EBANX.
“By joining forces with Spreedly, we are enhancing global access to key Brazilian innovations such as Pix Automático and NuPay, simplifying the process for merchants to cater to millions of consumers in Latin America’s most formidable economy.”
About Spreedly
Spreedly is an open payments platform redefining the landscape of global commerce. The company garners trust from major enterprises, including BMW, CLEAR, HBO Max, and The New York Times.
With an impressive processing volume exceeding $60 billion in gross merchandise value (GMV), Spreedly serves over 400 clients spanning more than 100 countries.
About EBANX
Founded in 2012 in Brazil, EBANX is a leading payments platform connecting global businesses with the world’s most rapidly growing digital markets. The company is committed to democratizing access to international digital commerce.
By utilizing proprietary technology and extensive market knowledge, EBANX enables global entities to offer a plethora of local payment options and streamline cross-border transactions across Latin America, Africa, and Asia.
Licensed as a Major Payment Institution (MPI) by the Monetary Authority of Singapore (MAS), EBANX prioritizes regulatory compliance. Through its services, EBANX drives growth, enhances sales, and creates seamless purchasing experiences for both businesses and consumers.
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