As a web designer, there are all kinds of things you need to consider. Things like what content will populate a page, what will be the color scheme you choose and how will the information be laid out – these are all important considerations. However, understanding the ins and outs of your client and their business can also come in handy when it comes to designing their site.
For example, let’s just say the site you need to design is www.hughesnetinternet.net. Obviously, if you are unfamiliar with satellite internet service and how it works, you would want to familiarize yourself with it. While your client would typically provide you with press materials and information necessary to accomplish this, it would be prudent to go one step further.
Depending on whom you are dealing with, this may or may not be possible, but one of the best ways to understand your client is to visit their business. Spend a day in the office and see what the culture is like and how people work in the office environment. Understanding all the little moving parts of a business can help inform your decisions even further when it comes time to lay down the groundwork on a site design for your client.
Let’s face it – when it comes to the internet, competition is tough. Millions of websites are being created and indexed on popular search engines every day and you want yours to be one of them. You also want your site to stand out from the rest. Having this unique perspective with your client is what can separate you from other web designers and make your work stand the test of time.