Qualities To Look For In eCommerce Software

September 14, 2012

E-Commerce

 
e-commerce

When you are planning to create an online business, you will want to be able to create it as easily as possible. To do so, it takes great products to help you. One of those products is eCommerce software. There are many of these products available online today to help you in developing and maintaining an eCommerce website. Before you invest your money into a program to use, you should know that there should be certain qualities to look for in the product. Without these key qualities, you will most certainly run into difficulties trying to use the software. Below are some of the top things to look for before you buy any software.

Intuitive Shopping Cart Technology

To make money off of your site, your customers need to be able to easily purchase your products. This means that the shopping cart feature should be very easy to navigate. If your shopping cart is difficult to figure out or takes a long time to load, then you might find that customers will leave your site and head to your competitors instead. Before you buy any eCommerce software, you should have the option of giving it a test run on your site before you make your decision. If not, trying contacting customer support to see if they will offer you a free trial to test the software first.

Adaptable To Social Media Websites

To be successful with an online business these days, you have to be able to easily integrate your business with the top social media websites. The latest software for eCommerce sites should have features to allow you to easily add a shopping cart to websites like Facebook or Twitter. Good software makes it easy to put your products in front of your customers on many platforms. If your software does not have this feature, try looking for some other software that does.

Product Display and Description

Unlike physical stores where customers can easily touch and examine products before purchasing, online stores cannot offer that option. Alternately, the software that you choose for your eCommerce website, eCommerce blog needs to offer the option of multiple images and features to let customers zoom in and out of those images to get a better idea of the product before they commit to buying. The software should also allow for the easy addition of product descriptions along with the images.

Security

Keeping your website secure should be a top priority for any eCommerce website owner. Not only should the website itself be secure, but the personal information entered by customers’ needs to be heavily protected as well. Always be sure that the software you choose has adequate safety measures in place before you purchase it. Many times customers will turn away from a site if it does not have the proper security measures in place to keep their personal information safe.

The creation of eCommerce software has made it easier than ever for people to start up their own online businesses. Having a business online lets you sell and market numerous products in a convenient and cost effective way. One of the biggest keys to success is the ability to develop and maintain your site with ease. The software that you choose should also help you create a site that is easy for your customers to navigate and purchase products in a secure way.

 
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About Souvik Banerjee

Web Developer and SEO Specialist with 10+ years of experience in open source web development. He is also the moderator of this blog (www.rswebsols.com)

View all posts by Souvik Banerjee

3 Responses to “Qualities To Look For In eCommerce Software”

  1. David.D Says:

    Regardless of the platform your using security is a huge issue. The software needs to be hacker proof, including the website script files and the server itself. Incase the worst happens you need a plan in place to get back online quickly. This means daily backups and alternative hosting.

    You can’t run an online business if your not 100% certain its secure.

    Reply

  2. Mark Weyland Says:

    The features mentioned in this blog are quite useful. However I agree with Jordan here that the features you need to look for in such a software depends on what you want your app to work and how you want your customers to gain out of using such an app.

    Reply

  3. Jordan Pillins Says:

    Qualities may depend on how you need them. That’s why, as we all know, it is always to check everything before purchasing them. I agree with your statements there by the way.

    Reply

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