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How to Improve Your eCommerce Site Search in 5 Easy Steps

SEO is obviously an important part of running a successful eCommerce site, but it’s far from the only thing that matters. Once you get visitors onto your site, you must ensure they can find the information they’re looking for. This is why site search features and functions matter so much. Give These 5 Tips a Try Site search functionality isn’t the sexiest topic, but it’s something that must be prioritized if you’re hoping to develop a successful site that satisfies … Continue Reading…

Google Local SEO

The Rulebook of Website Optimization and Rank Boosting with SEO and Web Design

Most novice web designers approach SEO awkwardly, like an alien from Area 51. Many of them also believe that web design and SEO are completely independent of each other. It is absolutely possible to find an SEO expert who solely focuses on onsite SEO like creating keywords, header tags, Meta tags and Meta descriptions, completely ignorant of the parameters of website designing. On the other hand, web designers are hardly even known to bother with SEO as their buck stops … Continue Reading…

SEO - search engine optimization

SEO Lessons from 2016 and what You Need to Know to Survive in 2017

SEO remains one of the most important marketing strategies for businesses fighting for recognition in the saturated online environment. Many a business owner has experienced the frustration and loss that comes with incorrectly-executed SEO, and many more have reaped the rewards of going the long route and investing in quality SEO services. As the year comes to a close, this article examines some of the most significant changes witnessed this year, and what we can anticipate for 2017. SEO never … Continue Reading…

SEO - search engine optimization

How You Can Use SEO to Counter the Rising Use of Ad Blockers

Many businesses, big and small, have found the recent rise in ad blocking extremely annoying and worrisome because of the heavy impact on their marketing campaigns that rely substantially on online advertising. Businesses that have a substantial audience of millennials recently witnessed that their ability to reach and communicate with the consumers has been severely impaired. The main reason for their failure to lure customers is the ad blockers installed on the devices of consumers which they use to browse … Continue Reading…

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25+ Common SEO Mistakes That Are Killing Your Website (Infographic)

Search engine optimization is the simplest way through which you can boost your site’s ranking and traffic. It is one of the best techniques that will ensure that your business grows successfully in the online world. Plus, it can help improve your site’s performance as well as help increase awareness about your brand. However, while on the one hand, it is easy to implement SEO strategies on your website, on the other hand, the host of On-page and Off-page techniques … Continue Reading…

SEO - Search Engine Optimization

Search Engine Optimization (SEO): Invest Now or Suffer Later

In a competitive business environment, no longer restricted to a confined office space and leaflets, websites play the biggest role in connecting the business to its target audience. In that regard, Search engine optimization (SEO) comes forth as a blessing for internet aspirants. Growing demand and the deep-reaching set of benefit are surely reasons for many companies to outsource their SEO deals, but off-shoring to any other SEO agency just ‘cause their rates are cheap comes forth with its’ downsides. … Continue Reading…

Search Engine Optimization SEO

Top 3 Search Engine Optimization Myths and Half-Truths

Search Engine Optimization has many myths that have spread like wildfire throughout the internet.  These myths are propagated by bloggers who often have never actually ranked a website.  They are just regurgitating what they heard and what sounds right, but what has little to no basis in what it really takes to rank a website well in Google for valuable search phrases. Google enjoys many of these myths.  They even help spread some of them because they want to make … Continue Reading…

Social Networking - Social Media

The Art of Becoming A DIY Public Relationship Expert (PR Expert)

As an entrepreneur or business owner, you are constantly on the lookout for ways to get customers in through the door. One way to do this is public relations – the art of influencing public opinion through communications. Public relation is an authentic way to gain positive brand mentions and broaden your reach. When you get the right kind of publicity, more prospects are likely to be interested in your brand. You may be unsure about how to use PR … Continue Reading…

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Worried about Next Penguin Update? Do Link Audit Now!

The next Google Penguin update may be named as penguin 4.0, will step into the market as soon as possible and we all should aware of its consequences. Gary Illyes from Google posted on Twitter that the coming Google Penguin update will be the last Penguin update. He further added, “It’s likely there won’t be next one,” Latest Updates in Penguin Penguin 3.0 — October 17, 2014 Before one and a half year, the Google had launched a Penguin refresh … Continue Reading…

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13 Points Every Web Designer Should Have in their 2016 SEO Checklist

In today’s world, web design and SEO go hand in hand. Without SEO, beautiful websites will go unnoticed as they rank lower in the SERPS. However, your website will become a sensation with the right approach to SEO. Below are 13 points to have in mind about SEO: 1) Responsive Design An SEO-friendly site must be appealing to the eyes and at the same time be responsive. If it is attractive in every kind of device, you have a winner. … Continue Reading…

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