If you are new to the world of digital sales, it’s easy to assume that if you build a website, the customers will come. While for well-established corporations, that might be true, it’s usually not the case for smaller businesses. In fact, you may need to do some of the following things to increase sales. Keep it simple The home page is the first part of your website that your customers will see. It can be tempting to fill it …
When you’re building an eCommerce site, one of the most important aspects to consider is which platform to use as a content management system (CMS). This is the tool that will sit beneath the dashboard of your site. It allows you to add and manage new products. When it comes to choosing that platform, there are three providers in the space that you’ll want to look at. Magento, Shopify, and WooCommerce. They each have different advantages and disadvantages, and they’re …
ECommerce has been around since the mid-90s, which makes it prevalent for more than twenty-five years. It will not be wrong to say that it has completely changed the way of doing business across the world during this period. Today, even the most unorganized sectors of the world are moving forward to the digitization and online business. So, has eCommerce reached a saturation point? Many businesses worldwide have taken a step ahead in eCommerce by adapting to machine learning and …
When running an eCommerce business, you need a way to accept payments. The importance of payment gateways is increasing as more and more people are looking to do business online. Many potential customers are being lost if the businesses have not integrated any payment gateway. The payment gateway for an eCommerce website is considered a tool, and it holds your online store’s success. People buy different items that your online store offers, but it can be possible with a proper payment …
If you are reading this you are probably a couple of steps behind your competition. If you don’t, in 2021, have an online store worth the value of the resources used to run and build it, then you need to get to work. Perhaps you run a physical store and have somehow managed to survive this long without an adequate online equivalent, or just want to start your own online store for a product and range you wholeheartedly endorse. The …
In this article, we will address the leading causes of poor eCommerce user experience that leads to high bounce rates, low conversion rates, and the poor influx of traffic. If you recognize one of these issues in your own online store, you should consider a thorough website redesign. Did you know that only 3% of eCommerce website visits convert into a product purchase? More often than not, the reason for poor customer acquisition and retention is in the website design. …
When looking for the best eCommerce platform to launch your web store, Shopify will be the best choice to match your needs. Over 1 million independent businesses have found their official web stores on Shopify. Part of such a big demand is the ease of use and the availability of a vast choice of tools and features that let you build conversion-oriented eCommerce projects. There is also a big choice of ready-made Shopify themes that let you create usable web …
eCommerce platforms are fast turning into the gateway to the world’s marketplace. And that’s evident in the number of visitors that large eCommerce platforms get daily. The holiday season is here, and eCommerce stores are bracing up for it by sharpening their marketing strategies. The aim of every eCommerce store owner is to turn its web visitors into customers, a phenomenon known as conversion rate. But that requires having the requisite knowledge of the process. There are numerous strategies that …
As the trends and popularity of smartphones are increasing, businesses have found a new way to reach the target audience. More than e-commerce solutions is the m-commerce development that has outstripped the traditional brick and mortar stores around the world. In recent years, the share of US online retail shopping has surpassed all the previous records. Considering the average time spent on the smartphone, businesses moving to mobile phones is no surprise. E-commerce made its place in our day-to-day lives …
Planting a seed of interest in a customer wins you half the battle; a good salesperson knows this. Some people are uncomfortable giving sales speeches, which limits them to grab a new customer. Introducing people to your brand in a friendly way can help you pass this barrier. Have you tried personalized mugs for promotion to invite more sales? Mugs are one of the cost-effective materials and provide an attractive canvas for your brand message or brand logos. A personalized …